CALMAR
Brands
Sunspel
UK / European

Sunspel

Founded
1860
Founder
Thomas Arthur Hill
Sunspel was founded in 1860 in Long Eaton, England by Thomas Hill as a small British cotton-knitwear workshop specifically focused on producing technically-engineered cotton underwear and casual cotton-knitwear for the British luxury-gentleman community. The brand has been continuously operating from the same Long Eaton factory for over 165 years and is one of the longest-continuously-operating British cotton-knitwear brands still operating under its founding name. The Sunspel vocabulary settled around several specific products: the iconic Sunspel Riviera Polo Shirt (the brand's defining product since the 1950s — a fine-knit Egyptian-cotton polo shirt that became culturally famous as the Sean Connery James Bond polo shirt worn in Dr. No 1962), the Sunspel T-Shirt (a defining heavyweight Sea-Island-cotton tee that has been the brand's anchoring cotton product), the Sunspel Q14 underwear programme, hand-finished cotton-and-merino-wool knitwear, and a colour palette anchored to washed-cream, ecru, oxblood, washed-charcoal, washed-navy, plus the brand's recurring use of natural-undyed cotton and the iconic British-everyday-luxury aesthetic colour combinations. Production is entirely British at the Long Eaton factory using traditional Egyptian-and-Sea-Island-cotton-knitwear construction. The brand is independent and held by Idris Mootee (the Indian-American luxury-investment partner who acquired Sunspel from the Hill family in 2005). Sunspel operates flagship retail in London (Redchurch Street — the brand's home London flagship; Marylebone; Mayfair), Edinburgh, plus international flagships in New York (West Village), Tokyo (Aoyama, Daikanyama), Seoul (Hannam-dong), plus international wholesale through MR PORTER, MATCHES, Beams Plus, the broader Japanese-and-American luxury menswear specialty network. The brand has been one of the most rigorously committed continuously-British-manufactured cotton-knitwear brands.

Shop Secondhand

Archive and rare Sunspel pieces mostly circulate on the resale market. Japanese sites don't ship to China — buy via a proxy like Buyee; most Western sites ship internationally or are reachable with a US/EU forwarder.

How to buy secondhand →

Flagship Stores1

London
7 Redchurch Street, London E2 7DJ

Where to Buy 1

Retailer list compiled from public information; actual availability may vary.

Timeline5

  1. 1860

    Founded in Nottingham

    Thomas Arthur Hill founds Sunspel in Nottingham, producing high-quality cotton underwear and basics for English gentlemen.

  2. 1947

    Introduction of the Boxer Short

    Sunspel introduces the boxer short to the UK after Peter Hill encounters the garment in the United States.

  3. 2006

    Casino Royale T-Shirt

    Daniel Craig wears a Sunspel Riviera T-shirt as James Bond in Casino Royale, propelling the brand to global recognition.

  4. 2011

    First London Store

    Sunspel opens its first London flagship on Redchurch Street, anchoring its direct-to-consumer retail strategy.

  5. 2020

    Long Hill Mill Centennial

    Sunspel celebrates the continued operation of its Long Eaton factory, where it has knitted Sea Island cotton for generations.

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