Fila

Country

United States

Price

Entry

Made in

Founded

1911

Founder

Ettore Fila, Giansevero Fila

fila.com @fila

Fila ( FEE-lə; Korean: 휠라; RR: Hwilla) is a South Korean-owned sportswear brand headquartered in Seoul. The company was originally founded by Ettore and Giansevero Fila in 1911 in Coggiola, near Biella, Italy. Fila Korea acquired the brand in 2007 and launched its initial public offering (IPO) on the Korea Exchange in September 2010. Fila Holdings owns golf equipment maker Acushnet Company. Fila Holdings' largest shareholders include Piemonte Co., Ltd at around 20%, Fila Holdings at 20%, and South Korea's National Pension Service at around 13%. Gene Yoon (Yoon Yoon-su), who owns a 75% stake in Piemonte, serves as the chairman of Fila Holdings. The chief executive officer is Yoon Keun-chang.

Shop Secondhand

Archive and rare Fila pieces mostly circulate on the resale market. Japanese sites don't ship to China — buy via a proxy like Buyee; most Western sites ship internationally or are reachable with a US/EU forwarder.

Japan · via Buyee

Mercari ↗Yahoo Auctions ↗

US / Europe

Grailed ↗eBay ↗Vestiaire ↗

How to buy secondhand →

Flagship Stores1

Seoul

FILA Hongdae Flagship, 162 Yanghwa-ro, Mapo-gu, Seoul, South Korea

Google Maps

Where to Buy 6

Retailer list compiled from public information; actual availability may vary.

Timeline6

1911—2018·107 yrs

1911
Founded in Biella
Brothers Ettore and Giansevero Fila established Fratelli Fila S.p.A. in Coggiola, near Biella in northern Italy, producing woollen knitwear for Alpine communities.
1973
Enters tennis apparel
Fila launched its first tennis line, breaking sportswear's all-white convention with the colour-blocked White Line.
1974
Björn Borg signing
Fila signed tennis champion Björn Borg, whose Wimbledon dominance made the brand synonymous with on-court style.
2007
Acquired by Fila Korea
Fila Korea acquired the global Fila brand, marking the brand's Korean-led revival.
2009
ANTA takes China rights
ANTA Sports acquired the FILA trademark and operations for Mainland China, Hong Kong and Macau, eventually turning it into one of Fila's top markets.
2018
Disruptor 2 revival
The reissue of the chunky Disruptor 2 sneaker catalysed Fila's mainstream streetwear revival.

1911
Founded in Biella
Brothers Ettore and Giansevero Fila established Fratelli Fila S.p.A. in Coggiola, near Biella in northern Italy, producing woollen knitwear for Alpine communities.
1973
Enters tennis apparel
Fila launched its first tennis line, breaking sportswear's all-white convention with the colour-blocked White Line.
1974
Björn Borg signing
Fila signed tennis champion Björn Borg, whose Wimbledon dominance made the brand synonymous with on-court style.
2007
Acquired by Fila Korea
Fila Korea acquired the global Fila brand, marking the brand's Korean-led revival.
2009
ANTA takes China rights
ANTA Sports acquired the FILA trademark and operations for Mainland China, Hong Kong and Macau, eventually turning it into one of Fila's top markets.
2018
Disruptor 2 revival
The reissue of the chunky Disruptor 2 sneaker catalysed Fila's mainstream streetwear revival.