Warehouse & Co.

Warehouse & Co. was founded in 1995 in Osaka by brothers Toru and Shio Shiotani as a heritage-Americana replica brand specifically focused on producing meticulously-accurate reproductions of pre-1960s Levi's denim and broader American workwear garments. The brand has been one of the founding members of the 'Osaka Five' Japanese denim collective alongside Studio D'Artisan, Denime, Evisu, and Fullcount, with the deliberately-pre-1960s archive-research positioning specifically anchoring the brand's broader cultural position. The Warehouse & Co. vocabulary settled around several specific products: meticulously-reproduced 1955-pattern Levi's 501XX selvedge denim (the brand's defining product since 1995, using vintage Japanese shuttle-loom denim machinery), the iconic Warehouse 660 1947-pattern reproduction, the 800 1944-pattern WWII reproduction with the iconic painted-on-belt-loops detail, the 900 1937-pattern reproduction, various heavyweight chambray and herringbone work-shirts, and a colour palette anchored to natural-indigo (multiple depth variations from light indigo through near-black), washed-cream, oxblood, ecru, plus the brand's recurring use of authentic-pre-1960s-workwear-aesthetic colour combinations. Production is overwhelmingly Japanese with all denim woven at the Warehouse mill in Osaka. The brand is independent and held by the Shiotani brothers. Warehouse & Co. operates flagship retail in Osaka (the brand's home factory-store), Tokyo (Daikanyama, Aoyama), Kyoto, plus international wholesale through Self Edge (the long-running US Japanese-denim specialty retailer — Warehouse & Co. is one of Self Edge's defining brand-relationships since the early 2000s), Iron Heart UK, Cultizm, Blue Owl Workshop, Stag NY, Brut Clothing, and a curated set of heritage-menswear specialty retailers globally. The brand has been one of the most rigorously committed Japanese-denim makers, with the deliberately-archive-research positioning specifically anchoring the brand inside the broader Japanese-denim-collector conversation.